Branding
Wally's Ice Cream
A product of binge-watching "Our Planet" on Netflix, Wally's is an ice cream shop that raises money for WWF to save arctic animals from extinction.
This playful design combines two things I love; ice cream and walruses. The signature asymmetrical swirl found in Wally's nose can be found all throughout this brand.
Ice cream cups
"Calf Cup" (equivalent to a small) on bottom left, "Tusk Cup" (equivalent to a large) on bottom right
Business Card
Wally's hot drink cups with and without cozy
Wally's Ice Cream Storefront
<a href='https://www.freepik.com/psd/urban-mockups'>Urban mockups psd created by freepik - www.freepik.com</a>
Preliminary sketches and brainstorming
